SISU DELIGHT

At Sisu, I led my team through a series of internal projects that allowed us to flex our creativity in more tactile ways than client work often permitted. These passion projects became a welcome outlet, especially during the first year of the pandemic and the shift to working from home.

We created an 8-foot mural filled with inside jokes and personality quirks. Hand-cut shapes from construction paper were scanned, vectorized, colored, and collaged into a delightfully random wall that instantly became a conversation starter for anyone visiting the office.

In support of Black Lives Matter, each designer crafted meaningful letterforms using different media, which we then brought together into a striking, unified poster.

Each holiday season, we crafted unique gifts to honor our clients and their partnership. One year, I designed a custom deck of playing cards featuring gems as a nod to Sisu’s brand story.

Los Angeles neighborhoods are as diverse as the people who call them home. Our team celebrated that richness by designing fresh logos for some of our favorite areas.

Our team thrived on creating for the joy of it. Introducing these internal projects sparked an energy that fueled the studio and pushed the company toward more imaginative client work.

JUST FOOD FOR DOGS

Creative Direction, Art Direction, Brand Strategy, Visual Design
 JUST FOOD FOR DOGS

WE FIRST

Creative Direction, Art Direction, Brand Strategy, Visual Design, Interaction Design
 WE FIRST